03/04/2008 WRIST March Newsletter
Virtual Tour Survey Results  
Last month WRIST conducted a survey concerning virtual tours. We do these random surveys on products or services to gauge membership interest or lack thereof. The initial virtual tour survey response was overwhelming and the results are as follows:
  1. 86% of our membership feels virtual tours are a useful tool to help market a property.
  2. 60% of our membership view virtual tours when looking for a property for a client.
  3. Half of our respondents utilize virtual tours.
  4. 58% of those who do not utilize virtual tours reported that cost prevents them from utilizing virtual tours and 21% reported it was too time consuming.
  5. The average reported cost per month for virtual tours is $29.80

The value our membership place on virtual tours is quite evident, which is why we’re exploring the feasibility of bringing an extremely cost effective solution to our membership. We believe by leveraging our group size we can offer virtual tours for a fraction of the cost that most are currently paying. Some of the benefits include:

  1. Make affordable easy to use virtual tour software available to all.
  2. Potential savings of over $200,000.00 a year to our current membership utilizing virtual tours.
  3. Create ability to have unbranded tours automatically go to the MLS, while also offering branded tours for all other marketing avenues.
  4. Elimination of major data entry by auto duplication of data already reported to the MLS.

There will be a follow up survey in March with some very specific price points and a short tutorial video describing how user friendly and effortless the process is. We encourage all to set aside five minutes to view the video and take the survey. This is your MLS and your views count.

Notify WRIST of Changes April C/E Training Schedule
Please notify WRIST in writing by the last business day of the month if you are sending a license back, and you will not be invoiced for the next month. Please note that since we turn in our membership numbers in advance to our MLXchange vendor, we will be unable to credit your account if we receive a cancellation past the last business day of the month.
MLXchange Advanced    April 7, 2008 2:00 PM 2 Hours C/E
Designer Tool  April 8, 2008 2:00 PM 2 Hours C/E
MLXchange CMA  April 8, 2008 6:00 PM 2 Hours C/E
MLXchange Web Design April 9, 2008 2:00 PM 2 Hours C/E
MLXchange Advanced  April 9, 2008 6:00 PM 2 Hours C/E

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